Course curriculum
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1
Triple Dip Funnel®
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Welcome to the Triple Dip Funnel™ Course!
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BONUS #1: Example Opt-In Nurture Sequence
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BONUS #2: Example Purchase Nurture Sequence
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BONUS #3: 14-Day Free Trial of Leadpages
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BONUS #4: 30-Day Free Trial of SendOwl
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BONUS #5: 1 Free Month of ConvertKit
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BONUS #6: 30 Days Free of Canva Pro
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2
MODULE 1: Why the Triple Dip Funnel?
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What is a Sales Funnel?
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The Strategy Behind the Triple Dip Funnel™
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Is this ONLY for a Cold Audience?
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Determine Your Funnel Software Stack
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The Spreadsheet YOU MUST USE to Track Funnel Creation and Performance
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3
MODULE 2: Three Triple Dip Funnel Pages
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Anatomy of the Perfect Triple Dip Funnel™ Sales Page
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Anatomy of an Irresistible Tripwire Page
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Closing with the Checkout Page
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4
MODULE 3: Building Sales Pages with LeadPages
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Why Leadpages?
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Go On a Tour of Leadpages
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Start from Scratch, Duplicate, or Use a Template?
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How to Buy My Triple Dip Funnel™ Templates
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How to Use the Leadpages Drag and Drop Builder
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How to Build the Triple Dip Funnel™ Sales Page
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Linking SendOwl Checkout to Leadpages
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How to Create a Leadbox to Capture Opt-ins
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Leadpage Settings You Can't Forget
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Preview Mode and Testing Mobile Responsiveness
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How to Publish a Leadpage
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How to Mask Your Leadpage to Your Domain in WordPress
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How to Create a Tripwire Page Super Fast
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Redirect Tripwire Countdown Link
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5
MODULE 4: Closing the Sale with SendOwl
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Why SendOwl?
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Go On a Tour of SendOwl
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Setup Your SendOwl Account Settings
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How to Create a Product in SendOwl
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How to Create an Order Bump in SendOwl
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How to Create a Branded Order Bump in SendOwl
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How to Create a Coupon Code in SendOwl
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The SendOwl Download Page
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6
MODULE 5: Nurture Your New Friends with ConvertKit
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Why ConvertKit?
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Leveraging Emails to Close Sales
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Go On a Tour of ConvertKit
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How to Create a ConvertKit Opt-in Form for Your Freebie
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How to Create a ConvertKit Tag for Purchasers
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How to Create a ConvertKit Opt-in and Purchase Email Sequence
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How to Use Conditional Tags and Exclusions in ConvertKit
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Leveraging Link Triggers in ConvertKit
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Advanced Training on ConvertKit
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7
MODULE 6: Increase Conversions with Social Proof and Zapier
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Why Do You Need Social Proof?
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How to Set Up a Proof Purchase Campaign
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8
BONUS MODULE: Additional Platforms, Analytics, and Strategies
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Examples of Finished Triple Dip Funnels
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The Truth Is In The Data
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[SIMPLE TIPS] Optimizing For Better Conversion Rates
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Create Beautiful Landing Pages with the WordPress Elementor Page Builder
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[COMING SOON] Enhance Your Checkout Experience with ThriveCart
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Digital Delivery with the Course Platform Thinkific
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9
Where Do We Go From Here?
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A Penny for Your Thoughts?
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Additional Resources to Help You Succeed
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