Welcome to Pin Practical Promotions!

Pinterest is a Publicly Traded Company

Pin Practical Promotions Workbook

Pin Practical Primer Version 8

Bonus #1: 2 Free Months of Tailwind Plus Membership

Bonus #2: 1 Free Month of ConvertKit

Bonus #3: Pin Practical Ads Funnel Tracking Spreadsheet [UPDATED]

Bonus #4: Done For You Promoted Pin Keyword Research by Niche

Bonus #5: Pinterest Ads Funnel Cheat Sheets

Bonus #6: Pin Design Guide - Do This, Not That

Bonus #7: 10 Done-For-You Pinterest Canva Templates

Bonus #8: 30 Days Free of Canva Pro

Bonus #9: Trello & Asana Pin Practical Promotions Boards

Pinterest Ad Guidelines + Terms You Must Know Before Promoting a Pin

Set Up Your Pinterest Business Account + Claim Your Website

How to Set Up a Pinterest Business Account

How to Claim Your Website with Pinterest

How to Set Up Rich Pins in WordPress

How to Set Up Your Pinterest Ad Account

How to Install Your Pinterest Tag the Right Way

Is Your Pinterest Tag Installed Correctly?

How Do I Know if My Pinterest Tag is Verified?

Deep Dive on Pinterest Event Codes

Why You Should Install Your Event Codes Now

How Do I Know if My Event Codes are Working?

What if I'm Getting an Event Code Warning?

How to Use the Shopify Partner App

Placing Your Pinterest Tag and Event Codes in Squarespace

Placing Your Pinterest Tag and Event Codes in LeadPages

Placing Your Pinterest Tag and Event Codes in Thinkific

Placing Your Pinterest Tag and Event Codes in SendOwl

Placing Your Pinterest Tag and Event Codes in ThriveCart

Placing Your Pinterest Tag and Event Codes in ConvertKit

Placing Your Pinterest Tag and Event Codes in Kajabi

Placing Your Pinterest Tag and Event Codes in Teachable

The Basics: How TpT and Promoted Pins Work Together

How to Set Up UTM Codes for TpT

Tracking Sales Conversions for TpT

Tracking Sales Conversions for Etsy

Helpful Tips for Finding Where to Install Your Pinterest Tag and Event Codes on Other Platforms

8 Reasons to Consider Promoting a Pin

What is the Difference Between a Warm and Cold Audience? + When to Use Each

How to Set Up a Custom Website Audience

How to Set Up a Custom Audience of Existing Email Subscribers

How to Set Up an Engagement Audience of People Who Interacted with Your Pins

How to Set Up a Custom Actalike Audience

Custom Audience FAQs

At What Point Should You Invest Money in Promoted Pins?

How a Pinterest Funnel Works

Email Subscriber Funnel

Double Dip Funnel™

Triple Dip Funnel®

Funnel Templates and Funnel Tech Help

Promoted Pin Keywords and Images

Keyword and Promoted Pin Stat Tracking Spreadsheet

Types of Promoted Pins - Which One Should I Choose?

How to Structure a Promoted Pin Campaign

A Glossary of Promoted Pin Acronyms & Terms

What is One-Tap and Why Does it Matter?

Should I Choose a Traffic or Conversion Campaign?

Should I Promote a Video Pin?

Pin Image and Landing Page Cohesiveness

HELP! I Don't Have 50 Conversions Per Week to My Pinterest Tag!

What is an Attribution Window and Why is it Important?

What is the Verified Merchant Program and How Does it Impact Product Pins?

Should I Promote a Pin When I Already Rank High in Search Results?

Everything You Need to Know About Conversion Campaigns for 2020

How to Set Up a Promoted Pin Campaign

Pinterest Ad Campaign Cheat Sheet

STEP 1: Set Up Your Promoted Pin Campaign

STEP 2: Set Up Your Promoted Pin Ad Groups

STEP 3: Choose Which Pins to Promote

STEP 4: Add Additional Ad Groups to Your Campaign

Help! My Ads Were Rejected

An Overview of the Pinterest Ads Reporting Dashboard

How to Set Up Custom Reports for Evaluating Ad Performance

How Do I Know if My Ad Performed Well?

Understanding the Promoted Pin Algorithm

Breaking Down Ad Performance Metrics

Simple Campaign Problem-Solving Tips

How to Use Pinterest Ad Results to Make Strategic Changes to Your Ads

Turning Off Ads and Making Changes to Budgets and Bids

What To Do if Pinterest is NOT Spending My Ad Budget

Promoted Pin Images and the Importance of CTR

My Conversion Campaign Isn't Profitable, Now What?

Funnel Fatigue and What To Do About It

How to Measure the Long-Term Value of a Promoted Pin Campaign

How to Scale Promoted Pins Over a Long Period of Time

Mobile Ad Reporting

How to Check Ad Performance in Google Analytics

BONUS: Google Analytics UTM Tracking and Goals

Promoted Pins or Facebook Ads?

PLEASE READ BEFORE WATCHING CASE STUDY VIDEOS: Case Studies Disclaimer

Case Study: Kara Fidd from Simplifying DIY Design

Case Study Transcript with Kara Fidd

Case Study (Series): Jennifer Maker from JenniferMaker.com

Additional Resources to Help You Succeed

What's Next? Join the Empowered Business Lab!