Pin Practical Promotions

Learn how to strategically set up the perfect profitable promoted pin campaign! Increase your traffic, email subscribers, and sales with a low-cost successful Pinterest ad campaign!

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Course curriculum

1. Welcome to Pin Practical Promotions!
2. Pinterest is a Publicly Traded Company
3. Pin Practical Promotions Workbook
4. Pin Practical Primer Version 8
1. Bonus #1: 2 Free Months of Tailwind Plus Membership
2. Bonus #2: 1 Free Month of ConvertKit
3. Bonus #3: Pin Practical Ads Funnel Tracking Spreadsheet [UPDATED]
4. Bonus #4: Done For You Promoted Pin Keyword Research by Niche
5. Bonus #5: Pinterest Ads Funnel Cheat Sheets
6. Bonus #6: Pin Design Guide - Do This, Not That
7. Bonus #7: 10 Done-For-You Pinterest Canva Templates
8. Bonus #8: 30 Days Free of Canva Pro
9. Bonus #9: Trello & Asana Pin Practical Promotions Boards
1. Pinterest Ad Guidelines + Terms You Must Know Before Promoting a Pin
2. Set Up Your Pinterest Business Account + Claim Your Website
3. How to Set Up a Pinterest Business Account
4. How to Claim Your Website with Pinterest
5. How to Set Up Rich Pins in WordPress
6. How to Set Up Your Pinterest Ad Account
7. How to Install Your Pinterest Tag the Right Way
8. Is Your Pinterest Tag Installed Correctly?
9. How Do I Know if My Pinterest Tag is Verified?
10. Deep Dive on Pinterest Event Codes
11. Why You Should Install Your Event Codes Now
12. How Do I Know if My Event Codes are Working?
13. What if I'm Getting an Event Code Warning?
1. How to Use the Shopify Partner App
2. Placing Your Pinterest Tag and Event Codes in Squarespace
3. Placing Your Pinterest Tag and Event Codes in LeadPages
4. Placing Your Pinterest Tag and Event Codes in Thinkific
5. Placing Your Pinterest Tag and Event Codes in SendOwl
6. Placing Your Pinterest Tag and Event Codes in ThriveCart
7. Placing Your Pinterest Tag and Event Codes in ConvertKit
8. Placing Your Pinterest Tag and Event Codes in Kajabi
9. Placing Your Pinterest Tag and Event Codes in Teachable
10. The Basics: How TpT and Promoted Pins Work Together
11. How to Set Up UTM Codes for TpT
12. Tracking Sales Conversions for TpT
13. Tracking Sales Conversions for Etsy
14. Helpful Tips for Finding Where to Install Your Pinterest Tag and Event Codes on Other Platforms
1. 8 Reasons to Consider Promoting a Pin
1. What is the Difference Between a Warm and Cold Audience? + When to Use Each
2. How to Set Up a Custom Website Audience
3. How to Set Up a Custom Audience of Existing Email Subscribers
4. How to Set Up an Engagement Audience of People Who Interacted with Your Pins
5. How to Set Up a Custom Actalike Audience
6. Custom Audience FAQs
1. At What Point Should You Invest Money in Promoted Pins?
2. How a Pinterest Funnel Works
3. Email Subscriber Funnel
4. Double Dip Funnel™
5. Triple Dip Funnel®
6. Funnel Templates and Funnel Tech Help
1. Promoted Pin Keywords and Images
2. Keyword and Promoted Pin Stat Tracking Spreadsheet
3. Types of Promoted Pins - Which One Should I Choose?
4. How to Structure a Promoted Pin Campaign
5. A Glossary of Promoted Pin Acronyms & Terms
6. What is One-Tap and Why Does it Matter?
7. Should I Choose a Traffic or Conversion Campaign?
8. Should I Promote a Video Pin?
9. Pin Image and Landing Page Cohesiveness
10. HELP! I Don't Have 50 Conversions Per Week to My Pinterest Tag!
11. What is an Attribution Window and Why is it Important?
12. What is the Verified Merchant Program and How Does it Impact Product Pins?
13. Should I Promote a Pin When I Already Rank High in Search Results?
14. Everything You Need to Know About Conversion Campaigns for 2020
1. How to Set Up a Promoted Pin Campaign
2. Pinterest Ad Campaign Cheat Sheet
3. STEP 1: Set Up Your Promoted Pin Campaign
4. STEP 2: Set Up Your Promoted Pin Ad Groups
5. STEP 3: Choose Which Pins to Promote
6. STEP 4: Add Additional Ad Groups to Your Campaign
7. Help! My Ads Were Rejected
1. An Overview of the Pinterest Ads Reporting Dashboard
2. How to Set Up Custom Reports for Evaluating Ad Performance
3. How Do I Know if My Ad Performed Well?
4. Understanding the Promoted Pin Algorithm
5. Breaking Down Ad Performance Metrics
6. Simple Campaign Problem-Solving Tips
7. How to Use Pinterest Ad Results to Make Strategic Changes to Your Ads
8. Turning Off Ads and Making Changes to Budgets and Bids
9. What To Do if Pinterest is NOT Spending My Ad Budget
10. Promoted Pin Images and the Importance of CTR
11. My Conversion Campaign Isn't Profitable, Now What?
12. Funnel Fatigue and What To Do About It
13. How to Measure the Long-Term Value of a Promoted Pin Campaign
14. How to Scale Promoted Pins Over a Long Period of Time
15. Mobile Ad Reporting
16. How to Check Ad Performance in Google Analytics
17. BONUS: Google Analytics UTM Tracking and Goals
18. Promoted Pins or Facebook Ads?
1. Additional Resources to Help You Succeed
2. What's Next? Join the Empowered Business Lab!

About this course

$797.00
94 lessons
4 hours of video content

Pin Practical Promotions

Course curriculum

Welcome!

Pin Practical Promotions Course Special Bonuses

Module 1: Prepping Your Account for Promoted Pins

Additional Platform Specific Instructions

Module 2: Why Should I Promote a Pin?

Module 3: Choosing the Perfect Audience

BONUS: Your Pinterest Customer Journey

Module 4 | Part 1: Setting Up and Optimizing a Promoted Pin Campaign

Module 4 | Part 2: Step-By-Step Instructions for Setting Up a Promoted Pin Campaign

Module 5: Using Analytics for Better Ad Performance

Where Do We Go From Here?

About this course