The Digital Shop Experience™

Use our expert strategies to build your six-figure digital product storefront.

Buy $1,997.00

Course curriculum

1. Welcome to the Digital Shop Experience!
2. Welcome Survey
3. Directory & Roadmaps
4. How to Access Your Private Podcast Audio Feed
5. DSE Project Plan in Trello/Asana
6. Shop Feature Submission
7. Become an Affiliate!
8. Did You Miss It? 55 Weeks of Flash Sales!
9. Ultimate Digital Product E-Commerce Shop Planner
1. Before You Start
2. Creating a Shopify Store and Basic Shop Settings
3. Creating Collections in Shopify
4. Creating Products in Shopify
5. Creating Pages in Shopify
6. Setting Up Your Shop Navigation
7. Customizing Theme Settings
8. Customizing Your Shop Home Page
9. Customizing Your Product Listings
10. Creating Shop Discounts
1. Repurposing and Auditing Your Content for Shop Listings
2. Mapping Your 6-Figure Shop
3. Overview: Marketing Inside Your Shop
4. Pricing Considerations for Your Digital Products
5. Make More Money with Shopify Bundles
6. Leveraging an Affiliate Program with GoAffPro
7. Store Credit and Gift Cards as Marketing Strategies
8. MORE IDEAS: Using Store Credit and Gift Cards
9. Strategies for Launching Your Shop to Your Email List
10. 3 Ways to Leverage Your Shop in Existing Sales Funnels
11. Behind the Scenes of Our Summer Jamboree Marketing Campaign
1. What About Facebook, Instagram, Pinterest, and Google Shop Catalogs?
2. Set Up Google Search Console
3. BONUS - SEO for Digital Products in Shopify
4. Make it Easier for Google to Index Your Shop with Schema & Breadcrumbs
5. Issuing Store Credit in Shopify
6. Creating Printed Store Credit Vouchers
7. Creating a Gift Card Product
8. Should You Use Shopify in Your Sales Funnels?
1. Content Audit Spreadsheet
2. Your 6-Figure Shop Plan Spreadsheet
1. QuickTime - Easy Video Editing Hacks on a Mac
2. Hello Audio - How To Setup a Private Podcast Feed
1. Branding and Shop Navigation Tips
2. Creating a Compelling Homepage
3. Easy Homepage Navigation Tips and Your Flagship Product
4. Converting Buyers with Product Listings
5. Enhancing Your Product Listing Photos for More Conversions
6. Remove Dynamic Checkout Buttons for More Sales
7. Creating a Catalog in Your Shop
8. BONUS: Shop Reviews by Monica
1. All the Shopify Apps We Use
2. How to Create a Welcome Offer with ConvertBox
3. ConvertBox - How to Use Strategic Pop-up Boxes in Your Shop
4. Honeycomb - How to Create Order Bumps and Upsells
5. Frequently Bought Together - How to Add Product Recommendations to Your Shop Products
6. Wheelio App for Lead Generation
7. Setting Up Sky Pilot to Deliver Your Digital Products
8. Customizing Your Order Confirmation Email
9. How to Merge Customer Data
10. Judge.Me - How to Collect, Display, and Leverage Reviews for More Sales
11. Shopify Inbox - Add Live Chat Support to Your Shop
12. Setting Up Abandon Cart Emails
13. URL Redirects in Shopify
14. Integrating Thinkific + Shopify
15. Using Zapier with Shopify
16. Bulk Edit Products in Shopify
17. How We Automate Our Flash Sales
1. Canva Product Image Templates
2. Product Listing Template
3. Shop Promotion Tracker
4. Product Listing Creation Checklist
1. Managing Products in Your Shop
2. OVERVIEW: Making Data Driven Decisions
3. OVERVIEW: Important Reports for Shop Enhancements
4. Using Session & Visitor Data to Make Shop Enhancements
5. Using Data to Build Your Marketing Calendar
1. How to Use the Shop Data Tracking and Future Planning Spreadsheet
2. Native Shopify Reports - Sessions by Landing Page
3. Data Export Reports - Sales by Product
4. Data Export Reports - Custom Order Report
5. Data Export Reports - Custom Order Report: Using Data to Plan Marketing Campaigns
6. Data Export Reports - Sales Over Time
7. Data Export Reports - Most Valuable Customer
8. Data Export Reports - Sales by Discount Code
9. Data Export Reports - Honeycomb Order Tag
10. Data Export Reports - Frequently Bought Together App
11. Data Export Reports - How to Automate Your Reporting
12. Native Shopify Reports - Financial Summary
13. WARNING: What To Do When Your Returning Customer Rate is Too High
14. Problem Solving: Why Did Our Marketing Campaign Perform Worse than Before?
15. HotJar - Leveraging User Behavior to Make Strategic Changes Inside Your Shop
1. Shop Product Tracker Spreadsheet
2. Shop Data Tracking and Future Planning Spreadsheet
1. Personalized Shop Reviews
2. Tell us what you think!
3. Join My Community for E-Comm Shop Owners
4. Shop Feature Submission

About this course

$1,997.00
97 lessons
0 hours of video content

The Digital Shop Experience™

Course curriculum

Welcome

BONUS - Setting Up Your Shopify Store

Phase 1 - Prepping to Launch Your Shop

Phase 1 - Supporting Traffic and Marketing Strategies

Phase 1 - Supporting Spreadsheets

Phase 1 - Bonus Content

Phase 2 - Building an Irresistible Storefront

Phase 2 - Deep Dives on Shopify Apps & Tools

Phase 2 - Supporting Templates

Phase 3 - Data, Organization, and Strategic Planning

Phase 3 - Pulling Reports and Reading Data

Phase 3 - Supporting Templates

What's Next?

About this course