Course curriculum
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1
Digital Products that Scale™
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Welcome to Digital Products that Scale™!
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What's Covered in Digital Products that Scale?
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Upgrade To The Empowered Business Lab™!
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2
MODULE 1 - Validate Your Idea
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Uncovering Your Genius
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Validate Your Idea with a Search Engine
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Reverse Engineer Your Digital Product Sales Funnel
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What If I Already Have a Digital Product?
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BONUS VIDEO: How to Reverse Engineer Your Funnel on Pinterest
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3
MODULE 2 - Solve the Problem
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Understanding the Basics of a Sales Funnel
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Building a Cohesive Product Ascension Ladder
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Define Your Value Statement
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It All Starts With a Click
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4
MODULE 3 - Build the Solution
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What Type of Solution Should I Create?
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What is an Order Bump and Do I Need One?
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What Assets Do I Need to Create?
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Clip Art, Stock Photography, Fonts, and Music
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Branding and Naming Your Digital Product
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BONUS: Power Words and Phrases Cheat Sheet
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5
MODULE 4 - Create Your Digital Product
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A Quick Intro from Hayley
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How to Create Printables
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How to Create Spreadsheets
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How to Create eBooks
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How to Create Courses
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Different Types Promotional Images
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How to Create Promotional Videos
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How to Create a Screen Recording Video
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6
MODULE 5 - Packaging and Pricing Your Digital Product
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Price Based on the Product Transformation
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Organizing Your Assets Together
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Delivering Your Digital Product
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