Course curriculum

  • 1

    Digital Products that Scale™

    • Welcome to Digital Products that Scale™!

    • What's Covered in Digital Products that Scale?

    • Upgrade To The Empowered Business Lab™!
  • 2

    MODULE 1 - Validate Your Idea

    • Uncovering Your Genius

    • Validate Your Idea with a Search Engine

    • Reverse Engineer Your Digital Product Sales Funnel

    • What If I Already Have a Digital Product?

    • BONUS VIDEO: How to Reverse Engineer Your Funnel on Pinterest
  • 3

    MODULE 2 - Solve the Problem

    • Understanding the Basics of a Sales Funnel

    • Building a Cohesive Product Ascension Ladder

    • Define Your Value Statement

    • It All Starts With a Click
  • 4

    MODULE 3 - Build the Solution

    • What Type of Solution Should I Create?

    • What is an Order Bump and Do I Need One?

    • What Assets Do I Need to Create?

    • Clip Art, Stock Photography, Fonts, and Music

    • Branding and Naming Your Digital Product

    • BONUS: Power Words and Phrases Cheat Sheet
  • 5

    MODULE 4 - Create Your Digital Product

    • A Quick Intro from Hayley

    • How to Create Printables

    • How to Create Spreadsheets

    • How to Create eBooks

    • How to Create Courses

    • Different Types Promotional Images

    • How to Create Promotional Videos

    • How to Create a Screen Recording Video
  • 6

    MODULE 5 - Packaging and Pricing Your Digital Product

    • Price Based on the Product Transformation

    • Organizing Your Assets Together

    • Delivering Your Digital Product