Course curriculum

  • 1

    Introduction

    • Welcome!

    • The Complete Busy Moms Building eBook

    • The Complete Busy Moms Building Workbook

  • 2

    Busy Moms Building BONUSES!

    • BONUS WORKSHEET: 101 Free Traffic Ideas

    • Launch an eBook in 30-Days Spreadsheet!

    • 2 Free Months of Tailwind Plus Membership

    • 1 Free Month of ConvertKit

    • 14-Day Free Trial for LeadPages

  • 3

    Step 1: Determine If Starting a Business Is Right for You

    • Is Starting a Business Right for You?

    • Worksheet: Do You Have the Entrepreneurial Bug?

    • BONUS Interview: How to Bridge the Gap Between Corporate & Online Business with Coach Lizzy

    • BONUS Interview: Career Mindset Coaching with Robin Kegerise

  • 4

    Step 2: Time Management Strategies for Balancing Work, Home, and Your Business

    • How to Manage Work, Home, and Your Business

    • Worksheet: Making Time for Your Business

    • How to Use Acuity Scheduling to Manage Your Calendar + Automate Your Business

    • A Deeper Dive into Acuity Scheduling

    • How to Use Google Drive to Organize Your Business

    • BONUS Video: Time Management Strategies

    • BONUS: Simple Formula- How to Find Time in Your Business PDF

    • BONUS: Brainstorm- How to Find Time in Your Business PDF

    • BONUS: Effective 15-Minute Speed Cleaning PDF

  • 5

    Step 3: Define Your Business Objectives

    • Create an Effective (Non-Stuffy) Business Plan

    • Worksheet: Define Your Business Income Goals

    • Worksheet: Business Planning- Narrowing Your Focus

    • Worksheet: Business Planning- Building the Perfect Plan

  • 6

    Step 4: Transitioning from a Side-Hustle to a Full-Time Business Owner

    • How to Know When It's Time To Go All in With Your Business

  • 7

    Step 5: Setting up the Legal and Financial Side of Your Business

    • Tax and Business Structure Foundations (The Non-Scary Version)

    • Worksheet: Tracking Business Income

    • Worksheet: Tracking Business Expenses

    • BONUS INTERVIEW: Legal Expert Jamie Lieberman Helps Us Understand the Legal Side of Starting an Online Business

    • BONUS INTERVIEW: Simplifying Business Finances with Heather Farris

  • 8

    Step 6: Identifying Your Niche and Narrowing Your Focus to Appeal to Your Target Audience

    • Practical Tips for Selecting a Niche & Target Audience

    • Worksheet: Identifying the Perfect Niche and Appealing to Your Target Audience

    • Worksheet: Mapping Out Your Website and Navigation

    • You're Halfway Through the Course!

  • 9

    Step 7: Website Essentials: What You Do and Don’t Need to Set up Your Website

    • The Basics of Setting Up a New Website

    • Step-By-Step Instructions for Setting Up Your Domain and Hosting

    • Installing Your WordPress Theme and Plugins

    • How to Install Google Analytics in WordPress

    • How To Set Up Your Domain Email Address Using G Suite

  • 10

    Step 8: Set Up Your Branding Standards

    • DIY Branding Basics

    • Worksheet: Your DIY Branding Kit

    • Examples of Brand Consistency

    • BONUS INTERVIEW: Branding Expert Natalie DeGoey Helps You Nurture Your Brand

  • 11

    Step 9: Creating Viral Content That Resonates with Your Target Audience

    • Creating Viral Content that Resonates with Your Target Audience

    • Worksheet: Create Your Editorial Calendar

  • 12

    Step 10: A Social Media Strategy That’s Easy to Manage

    • Social Media Strategy Every Online Business Owner Needs to Know

    • Worksheet: Using Social Media to Grow Your Traffic Checklist

    • How to Create Stunning Social Media Images Using Canva

    • How to Leverage Tailwind for Pinterest Automation

    • How to Use HootSuite for Social Media Scheduling

    • How to Use Facebook's Native Scheduler

    • How to Set Up Rich Pins

    • How to Compress Photos for Your Website

    • How to Create a Call to Action Button in Canva

  • 13

    Step 11: Developing a Strong Business Network

    • How to Network for Success

    • Worksheet: Building Your Business Network

  • 14

    Step 12: Effective Strategies for Growing Your Email List

    • Growing Your Most Valuable Asset...Your Email List!

    • BONUS WORKSHEET: Get More Loyal Followers Checklist

    • How to Create an Opt-in Freebie with Canva

    • Email Service Providers MailChimp vs. ConvertKit

    • Understanding ConvertKit Sequences and Broadcasts

    • Understanding ConvertKit Automations

  • 15

    What's Next?

    • Additional Resources to Help You Succeed