Course curriculum
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1
Introduction
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Welcome!
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The Complete Busy Moms Building eBook
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The Complete Busy Moms Building Workbook
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2
Busy Moms Building BONUSES!
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BONUS WORKSHEET: 101 Free Traffic Ideas
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Launch an eBook in 30-Days Spreadsheet!
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2 Free Months of Tailwind Plus Membership
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1 Free Month of ConvertKit
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14-Day Free Trial for LeadPages
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3
Step 1: Determine If Starting a Business Is Right for You
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Is Starting a Business Right for You?
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Worksheet: Do You Have the Entrepreneurial Bug?
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BONUS Interview: How to Bridge the Gap Between Corporate & Online Business with Coach Lizzy
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BONUS Interview: Career Mindset Coaching with Robin Kegerise
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4
Step 2: Time Management Strategies for Balancing Work, Home, and Your Business
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How to Manage Work, Home, and Your Business
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Worksheet: Making Time for Your Business
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How to Use Acuity Scheduling to Manage Your Calendar + Automate Your Business
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A Deeper Dive into Acuity Scheduling
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How to Use Google Drive to Organize Your Business
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BONUS Video: Time Management Strategies
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BONUS: Simple Formula- How to Find Time in Your Business PDF
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BONUS: Brainstorm- How to Find Time in Your Business PDF
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BONUS: Effective 15-Minute Speed Cleaning PDF
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5
Step 3: Define Your Business Objectives
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Create an Effective (Non-Stuffy) Business Plan
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Worksheet: Define Your Business Income Goals
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Worksheet: Business Planning- Narrowing Your Focus
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Worksheet: Business Planning- Building the Perfect Plan
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6
Step 4: Transitioning from a Side-Hustle to a Full-Time Business Owner
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How to Know When It's Time To Go All in With Your Business
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7
Step 5: Setting up the Legal and Financial Side of Your Business
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Tax and Business Structure Foundations (The Non-Scary Version)
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Worksheet: Tracking Business Income
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Worksheet: Tracking Business Expenses
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BONUS INTERVIEW: Legal Expert Jamie Lieberman Helps Us Understand the Legal Side of Starting an Online Business
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BONUS INTERVIEW: Simplifying Business Finances with Heather Farris
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8
Step 6: Identifying Your Niche and Narrowing Your Focus to Appeal to Your Target Audience
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Practical Tips for Selecting a Niche & Target Audience
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Worksheet: Identifying the Perfect Niche and Appealing to Your Target Audience
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Worksheet: Mapping Out Your Website and Navigation
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You're Halfway Through the Course!
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9
Step 7: Website Essentials: What You Do and Don’t Need to Set up Your Website
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The Basics of Setting Up a New Website
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Step-By-Step Instructions for Setting Up Your Domain and Hosting
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Installing Your WordPress Theme and Plugins
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How to Install Google Analytics in WordPress
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How To Set Up Your Domain Email Address Using G Suite
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10
Step 8: Set Up Your Branding Standards
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DIY Branding Basics
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Worksheet: Your DIY Branding Kit
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Examples of Brand Consistency
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BONUS INTERVIEW: Branding Expert Natalie DeGoey Helps You Nurture Your Brand
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11
Step 9: Creating Viral Content That Resonates with Your Target Audience
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Creating Viral Content that Resonates with Your Target Audience
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Worksheet: Create Your Editorial Calendar
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12
Step 10: A Social Media Strategy That’s Easy to Manage
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Social Media Strategy Every Online Business Owner Needs to Know
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Worksheet: Using Social Media to Grow Your Traffic Checklist
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How to Create Stunning Social Media Images Using Canva
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How to Leverage Tailwind for Pinterest Automation
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How to Use HootSuite for Social Media Scheduling
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How to Use Facebook's Native Scheduler
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How to Set Up Rich Pins
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How to Compress Photos for Your Website
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How to Create a Call to Action Button in Canva
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13
Step 11: Developing a Strong Business Network
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How to Network for Success
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Worksheet: Building Your Business Network
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14
Step 12: Effective Strategies for Growing Your Email List
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Growing Your Most Valuable Asset...Your Email List!
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BONUS WORKSHEET: Get More Loyal Followers Checklist
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How to Create an Opt-in Freebie with Canva
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Email Service Providers MailChimp vs. ConvertKit
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Understanding ConvertKit Sequences and Broadcasts
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Understanding ConvertKit Automations
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15
What's Next?
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Additional Resources to Help You Succeed
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